Canadians: We like our salt, we do

Uuhhhh, yeah. Guilty.

“Canada is addicted to sodium,” says Sylvain Charlebois, professor of food distribution and policy at the University of Guelph.

He notes that when Campbell Soup Co. brought out lower-sodium versions of its famous canned soup, the new products had sluggish sales. Now Campbell’s, which had “positioned themselves as a responsible company trying to provide what’s good for Canadians,” is dropping the low-salt soup line. Charlebois calls that Campbell’s campaign “ineffective.”