Quality of creativity may have a societal dimension

This is an interesting study, but I wonder if there would a difference if they had used a study group out of, say, UBC or USask instead of Montreal. Or perhaps somewhere near Silicon valley. I suspect that a few more similar studies will be needed before anything definative can be said.

“The study largely supported our hypotheses,” Saad says. “We found that the individualists came up with many more ideas. They also uttered more negative statements — and those statements were more strongly negative. The Canadian group also displayed greater overconfidence than their Taiwanese counterparts.”

But when it came to the quality of ideas produced, the collectivists scored marginally higher than the individualists.